In the CBIA Beer Education Centre you will find links and information that the Trade Development and Education committee recommends as being useful in the training and development of those purchasing, serving and selling craft beer.
The Beer and Brewer Craft Beer Trade Buyers’ Guide
The Craft Beer Trade Buyers guide is a 32 page booklet, published by Beer & Brewer magazine. Produced for the Australian on and off-premise liquor retailer, to help better understand craft beer, and why they should consider selling it in their venues. Contents: What is craft beer & why you should consider selling it, How to taste craft beer, Building a craft beer list & staff training, Beer & food matching, How to sell craft beer, How to store & serve craft beer, Glassware.
This and other useful information can be found on the Beer and Brewer website.
The Beer Lovers’ Guide To Australia Complete Beer Service and Sommelier’s Manual
The Complete Beer Service and Sommelier’s Manual covers topics like serving beer, caring for beer, building a beer list, beer and food, along with an elegantly presented up to date catalogue of Australia’s best beers – (both bottle and draught).
The Complete Beer Service and Sommelier’s Manual is available for purchase through The Beer Lovers Guide website for $29.95. Venue managers and event organisers who wish to buy multiple copies should contact Mark Midro for bulk order specials.
The Brewers Association Beer 101 course
The American Brewer’s Association has developed a simple online programme that they call Beer 101. It covers the basics of what somebody selling craft beer should know about the brewing process, beer styles and serving. It takes approximately an hour to complete the course and it costs US$15.